Page 3 - Rama Sugiharto, S.T. | Marketing Technology & Digital Growth Professional

PT Dimensi Internasional Tax (DDTC Indonesia) PT Dharma Harapan Raya (Discovery Hotels & Resorts)
Product Owner (January 2020 - September 2023) Web Developer & Social Media (January 2015 - January 2017)
Defined and maintained product backlog aligned with Developed corporate websites using WordPress with custom
business and user needs themes and tailored layouts
Translated marketing and digital goals into prioritized Integrated third-party booking engines to enable seamless
product requirements online reservations
Oversaw end-to-end software development lifecycle to Customized plugins and built custom functions to support
deliver product features on time hotel-specific booking flows
Identified inefficiencies and worked with teams to Ensured responsive design, intuitive UI/UX, and compatibility
streamline development workflows across all devices
Ensured each product increment met acceptance criteria Optimized website speed, SEO structure, and content hierarchy
and stakeholder expectations for better visibility
Collaborated with stakeholders to define product Managed content updates, media galleries, and promotional
priorities and align development initiatives with business banners via WordPress dashboard
objectives. Configured multilingual support and dynamic content for
multiple hotel locations
DevOps (January 2019 – December 2019)
Collaborated with marketing and sales to align booking
Managed deployment pipelines and CI/CD workflows to features with campaigns
automate software releases Implemented analytics tools to track traffic, conversion rates,
Monitored system performance and uptime to ensure and booking behaviors
high availability and scalability Provided training and technical support for internal staff
Implemented version control, build automation, and managing site content
environment management best practices Maintained website performance, security, and SEO best
Collaborated with developers and QA to streamline practices to enhance user experience and online visibility.
integration and delivery processes Worked closely with hotel operations teams to gather
Ensured security, efficiency, and consistency across requirements and deliver website enhancements that improved
development, staging, and production environments user experience.
Automated deployment processes and system
monitoring to improve release reliability and operational Pelican Hotel Solutions
efficiency. Web Developer & Social Media (January 2014 – January 2015)
Assisted in developing and maintaining websites for multiple
Social Media | SEO – SEM (January 2018 – December 2018)
hotel clients using CMS and custom code
Planned and managed social media content to drive Collaborated with the development team to build responsive,
engagement and brand awareness brand-aligned hotel websites
Executed SEO strategies including keyword optimization, Integrated third-party and in-house booking engine systems
on-page and technical SEO into hotel websites for real-time reservations
Managed SEM campaigns via Google Ads to increase Ensured seamless communication between frontend UI and
targeted traffic and conversions booking engine APIs
Analyzed performance metrics (CTR, CPC, bounce rate) to Participated in testing, debugging, and deployment of booking
optimize digital campaigns features across client sites
Collaborated with design and content teams to align Customized hotel-specific booking flows, including room
messaging across all platforms availability, rates, and confirmation logic
Conducted keyword research and competitor analysis to Conducted performance optimization and ensured cross-
identify opportunities for improving search rankings and browser compatibility
campaign performance. Provided technical support for content updates and booking-
Web Developer (January 2017 – December 2017) related issues post-launch
Worked closely with clients to implement requests and align
Developed and maintained corporate websites and digital presence with hotel branding
company portals using WordPress CMS Supported social media integration and digital campaigns tied
Built custom themes and plugins to support SEO, to the booking systems
performance, and user experience goals Assisted in troubleshooting technical issues and optimizing
Created and managed DDTC's news portal (DDTCNews) hotel websites to ensure reliable system performance.
with real-time content publishing Collaborated with clients and internal teams to deliver website
Engineered DDTC Tax Engine using CodeIgniter for enhancements while ensuring quality, usability, and timely
document indexing and search features project delivery.
Integrated SLiMS-based digital library system to manage
academic and tax reference collections REFERENCES
Designed REST APIs and backend logic to support
scalable and modular architecture Adi Asriadi | 0815-1099-9444
Ensured cross-platform and cross-browser compatibility Mobile Application Marketing Senior Manager,
with responsive web design Home Credit Indonesia
Optimized site performance through caching, lazy
loading, and database tuning Donny Riantori | 0819-0890-8398
Conducted regular code reviews and deployment to CTO, AyoSatu Indonesia
production using Git and staging workflows
Collaborated with designers, editors, and IT to ensure Diko Bagda Anggara | 0812-1924-2434
content, design, and features aligned CTO, Surplus Indonesia